Emails being sent out to refund requesters:
Hi Pinball friend!
We are reaching out to you since you have pre-ordered an Alien Pinball from us at Heighway Pinball. Sadly we have also received your request for a refund. I don’t know if you are aware of the latest changes at Heighway Pinball? Times are a changing and to the better! There is no denial that there has been a massive struggle getting to the stage of mass production. As you might have heard there has been changes in the management at Heighway recently. The group of investors that previously was minor shareholders, and uninvolved in the daily business, is now leading the company into the next phase of the company’s development. Don’t worry, we will carry on the legacy from Andrew when it comes to making great pinball machines based on great themes, but we will also bring a completely new dimension to the management side of the company. The investment group consists of business men with a BIG heart for pinball! We simply know a lot about how to run businesses successfully at the same time as we love pinball and everything that has to do with it (whether it be collecting, restoring, competing etc.)
To further introduce us to you, please find the core team below. There are more investors involved but these guys are the main group who will be driving Heighway Pinball forward:
Roger Svanevik and Cato Paus-Skrede – Norwegians.
A little about us. We have been together as “brothers” since the 80’s. We started a business together in the fire protection field in the 90’s and built it from the ground up. We also have background in business, computers and programming. We are involved in several businesses and have been involved in building most of them from the ground up. Today we are involved in and run our own businesses in fire protection, software development, construction material production, digital printing and marketing products and game operating. Some of you might have seen us and talked to us around the world on pinball shows as we love pinball.
Daniel Janson – Swedish.
My story with pinball started in a snack bar in the early 80’s. My background is with IT, I am a computer guy who started my own business in 2001, a business that today employs quite some people at a few offices around Sweden. My base skill is software programming and I originally started programming to develop computer games. In 2012 I decided to start a pinball shop since there were none in Sweden at the time. So, I started Free Play which have grown into a business on its own for the last 5 years. We may have met at some pinball show in the past years, possibly in a competition or at the Heighway Pinball booth.
Patrik Tenn – Swedish.
If you ever visit Sweden you need to come by my place, a nice place for pinheads since my pinball collection contains around 100 machines. I started a manufacturing business in the mid-90’s that runs still. My first business was founded already back in 1988. I bring vast experience in the field of manufacturing to Heighway Pinball and knows a lot about how to run a production line efficiently.
Alexander Spohr – German.
I got my first pinball when I was eleven, an Orbit. Since then I founded three companies with different partners, employing more than 150 people. They are still in existence, one is now part of a larger one.
Pinball may be a difficult business. But I am used to tackle problems in my way and overcome them.
We would like to speak to you and ask why you have asked for a refund for Alien. We are straightforward about this and are obviously very interested to know if there is anything that could make you change your mind now that things finally start to get exciting? We do have a solid plan moving forwards which we will share with you on the phone. We sincerely hope you are willing to let us explain our thoughts for the way forward.
Due to increased production cost of Alien since the game was initially announced we want you to know there is a price increase planned in the near future – however, as a pre-order customer you are still entitled to the price you got when placing your pre-order.
We will give you a call in the next few days and are looking forward to a really nice pinball conversation!
Very Best Regards,
The new management of Heighway Pinball